About getSHIFT

We've sat on both sides of the table. That changes everything.

Our Story

getSHIFT was born out of frustration — and a belief that brands deserve better.

And a belief that brands deserve better.

Frustration with agencies that prioritise billables over breakthroughs. Frustration with creative that looks good but does nothing. Frustration with strategy that stays in the deck and never touches the ground.

So we built something different. A boutique marketing studio where every engagement gets senior-level thinking, faster decisions, and solutions built around your real business problem — not a template.

We are small by design. Focused by conviction. And agile enough to bring in exactly the right expertise at the right moment — without the overhead of a full-service agency.

Our Framework

Every brand we touch
goes through The SHIFT.

S Structure

Diagnose and build the brand foundation before anything else gets created. Strategy first. Always.

H Humanize

Shape messaging and story so real humans connect with it — not just algorithms.

I Identity

Define visual and verbal identity that is consistent, distinctive, and genuinely yours.

F Flow

Ensure your brand communicates with consistency across every touchpoint, channel, and format.

T Transformation

Shift how your brand is perceived, experienced, and remembered — by the people who matter most.

What Makes Us Different

Boutique by choice. Senior by default.

01
Focused attention — always

You'll never be handed off to a junior team. Every engagement gets senior-level thinking from day one. Small studio. Big accountability.

02
We fix the core, not just the output

We work closely with your team to solve the real problem. If your brand needs clarity before it needs content — we'll tell you that.

03
Right expertise, exactly when needed

We bring in specialists only when the work demands it. No bloated teams. No unnecessary layers. Just the right people doing the right work.

04
Strategy and creativity in the same room

Most agencies separate the two. We don't. At getSHIFT, the strategist and the storyteller are always in the same conversation.

Mission & Vision

Our Mission

To craft brand experiences that shift audience behaviour, drive engagement, and fuel business growth — through strategy, creativity, and technology.

Our Vision

To be the most trusted boutique marketing studio for ambitious brands that want to build something that lasts — not just campaigns that run.

The Team

Small team. Serious experience.

Aanirban Ghosh
Aanirban Ghosh
Founder

18+ years of global marketing experience — Caterpillar, Volvo, Scania, CEAT, Yokohama. IIM Indore alumnus. Engineer by training, strategist by conviction. Designs influence-led growth strategies for mid-market companies that want to shift audience behaviour and drive measurable business outcomes.

aanirban.ghosh@getshift.in
Lakshmi Chirumamilla
Lakshmi Chirumamilla
COO

Sharp digital strategist with deep expertise in SEO and campaign execution across national and global markets. Drives reach, engagement, and conversions with a relentless focus on performance. Actively leverages AI and emerging tools to sharpen communication strategy and boost efficiency.

lakshmi@getshift.in
Soham Sarkar
Soham Sarkar
Creative Head

8+ years at the intersection of strategy and creativity. Brand identity, content strategy, and creative execution — combining strategic thinking with hands-on craft across digital platforms.

soham.sarkar@getshift.in

Brands We've Worked With

Van Heusen
Kalamandir
Ladderup Asset Managers
Infradwn Capital
Inves 21
Just One.
Srilaksmi
Nutrition Army
Standard Cahrtered
CMS

Ready to work with us?

Let's Talk →